Category Archives: Awesome

Love is ALL you need?

Imagine a world where “gay” was “straight” and “straight” was “gay”, how would we live if we couldn’t love each other?

This incredible award-winning short film by WingSpan Pictures offers to promote social change by challenging current conceptions in popular culture. By paralleling the persecution of others with different sexual orientations or gender identities, the hope is to inspire societal reflection.  While the theme may be fictional, the events are tragically real. Only understanding can stop the cycle of abuse.

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Skinny Bitch, Skinny Lies: Beware of vegan and vegetarian agenda

skinny-lies-image

Remember when Oprah exposed James Frey’s Million Little Lies… er, Pieces? The latest New York Times best seller, Skinny Bitch, is following in those footsteps as public skepticism turns to anger at the self-proclaimed “know-it-all” author who is selling her biased opinion (along with misinformation) to a hungry audience desperate for weight-loss. (Can you tell that irks me?) I mean, the strong should protect the weak, shouldn’t they? Tell the whole truth, and nothin’ but? Who’s with me? I’m all for a good novel, but if it’s your opinion you’re writing about, be upfront and honest and let people know that they need to research what’s right for them. Don’t sell your opinion as the gospel of how to get skinny… that’s like waving crack under the nose of an addict. And SKINNY? Aren’t we trying to stop perpetuating the need for “skinny” to our young? Perseus Books publishing house should be ashamed of themselves (and renamed Cuckoo Books) for not vetting and fact-checking their non-fiction works. Gah!

Here’s an article titled, Setting the Skinny Bitches Straight, that made me shout Hells Yeah! after every paragraph. And it was written by a skinny bastard too.

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If it walks like a goat and screams like a human, then it MUST be remixed on YouTube

You’ve probably already seen the video. Maybe several of them. But did you know how big the goat really is right now? It’s the top trending animal on YouTube this month. Why? Well, because they yell like humans and we have an insatiable appetite for the ridiculous. But c’mon, they’re a little funny, right? If you haven’t seen any of the goat remixes, check out this video showing how some well-known YouTubers react.

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you think I’m a joke? we’re in this together

A friend of mine sent me a link to this pretty amazing project created by Andrew Cole.  Andrew is on a mission to bring all his heroes together on one song to try and inspire the world to put a stop to bullying and hate.  We need more people like Andrew. We are children of the earth, we are humanity, we’re in this together.

To everyone out there who feels alone, desperate and bullied—bring me your tears.  Somebody is always listening.

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I will love myself despite the ease with which I lean toward the opposite – Shane Koyczan

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SHOW your awesome: A lesson in courting from the Lyre bird

Sometimes, when I’m lost in YouTube—and not the OMG-I-can-never-unsee-that weird part—but the part that accidentally educates, I’m reminded of how important it is to SHOW your awesome.
Thank you to the ancient Lyre bird of Australia for its magical and Rich Little-like impersonations of all things it hears in the forest—including a camera shutter and a chainsaw. I bet your vocal repertoire gets you all the babes.

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Sometimes you need to take on the Old Spice guy

On social media, brands don’t simply have personalities; they have relational personalities. They interact with customers, but also with each other. There’s a fine line between appropriate wit and train wreck, and most brands keep their voice small, safe and politically correct to avoid crossing that line. But for those who consistently get it right—the entire world is your audience.

How Taco Bell shows personality and brand cojones on Twitter:

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Filed under Awesome, Brand Storytelling, Social Media, world news

I see dead people… with their QR code.

QR codes on headstones will link you to a Facebook-like page in a community of the dead.

Really.  It’s social networking for the dearly departed.

That’s kind of awesome, weird, brilliant and creepy all at the same time.  But I think the world might have gone just a little mad on Social and QR codes.

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The spirit of 2011: how the world searched

What mattered in 2011? Zeitgeist sorted billions of Google searches to capture the year’s 10 fastest-rising global queries and the rest of the spirit of 2011.

Let’s make 2012 a positive, inspirational quest for knowledge.

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New Year’s Advice: Stay mediocre in 2012… so I can be AWESOME!

This time of year brings all kinds of New Year’s resolutions and fresh start revelations to mind.   A brand new year brings with it the marvel of wondrous possibilities and opportunity.  It’s tabula rasa baby… a clean slate.

Re-invent yourself, start anew, reach for the impossible, and set ridiculous goals.  That’s what I like to do—all year round.  I’m an eternal optimist nag.  I never settle.  It’s part of my quirky charm.

Others, well, they stand around waiting to tuck the past year neatly away and then stare vacantly into the dawn of a new year—of the same old crap.  I imagine little thought bubbles over their heads that read “mediocrity, I wish I knew how to quit you.”

You are better than you think.  I can’t say it better than Timothy Ferriss, so here he is—in his own words:

99% of the world is convinced they are incapable of achieving great things, so they aim for the mediocre middle-ground. The level of competition is thus fiercest for “realistic” goals, paradoxically making them the most time and energy-consuming. It is often easier to raise $10,000,000 than it is $1,000,000. It is easier to pick up the one perfect 10 in the bar than the five 8s.

If you are insecure, guess what? The rest of the world is too. Do not overestimate the competition and underestimate yourself. You are better than you think.

Unreasonable and unrealistic goals are easier to achieve for yet another reason.

Having an unusually large goal is an adrenaline infusion that provides the endurance to overcome the inevitable trials and tribulations that go along with any goal. Realistic goals, goals restricted to the average ambition level, are uninspiring and will only fuel you through the first or second problem, at which point you throw in the towel. If the potential payoff is mediocre or average, so is your effort. I’ll run through walls to get a catamaran trip through the Greek islands, but I might not change my brand of cereal for a weekend trip through Columbus, Ohio. If I choose the latter because it is “realistic,” I won’t have the enthusiasm to jump even the smallest hurdle to accomplish it. With beautiful, crystal-clear Greek waters and delicious wine on the brain, I’m prepared to do battle for a dream that is worth dreaming. Even though their difficulty of achievement on a scale of 1-10 appears to be a 2 and a 10 respectively, Columbus is more likely to fall through.

The fishing is best where the fewest go. There is just less competition for bigger goals.

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